Ottawa, ON — May 15, 2026 — Novotech Technologies is pleased to announce the appointment of Katina Lewis as North American Channel Director. In this role, Katina will manage Novotech’s partnership network across Canada and the US.
Katina will work directly with key channel partners to deeply understand the operational and technical challenges they face in the field. By matching these real-world needs with the right vendor solutions, she will connect the dots between what the market demands and what Novotech's vendors build.
This newly defined role is designed to support Novotech’s sales force. While the sales team will continue to lead direct selling, custom solution design, and daily relationship-building, Katina will serve as their strategic liaison. She will gather market feedback and vendor updates, turning them into actionable insights. This ensures the sales team can arm resellers with the exact technologies they need so their customers can achieve better outcomes and maximize their IoT deployments.
Katina brings strong business and global experience to the Novotech team. A business graduate of Dalhousie University, she previously ran a highly successful resale business. Her international work and studies have given her a deep understanding of diverse markets and practical problem-solving.
“To truly support our channel network, we need a clear flow of information from the manufacturer right through to the reseller's deployment,” said Alex Aubie, VP of Sales. “Katina’s operational mindset makes her the ideal bridge in the North American IoT landscape. By supporting our sales team with deep vendor knowledge and channel insights, she ensures we deliver the exact solutions our partners need to help their customers succeed.”
About Novotech Technologies: Through partnerships with many of the world's most advanced IoT manufacturers, Novotech is a leading distributor of IoT products, services, and solutions. Established in 2001, Novotech has its headquarters in Ottawa, Ontario, with offices throughout Canada and the United States. Visit us at www.novotech.com.